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Wednesday 20th August 2008

PAST EVENT: Successfully Implementing Six Sigma in Sales & Marketing Conference Hyatt Regency McCormick Place, Chicago, IL (Workshops: September 21, 2004. Conference: September 22-23, 2004)

[ Overview ] [ Key Speakers ] [ Agenda and Speakers ] [ Workshops & Special Events ] [ Networking Opportunities ]

[ Who Should Attend ] [ Prices, Discounts and Key Terms ] [ Travel and Accommodation ]

[ Frequently Asked Questions ] [ Documentation, Tapes and CDs ]

Overview

Overview & Key Topics :

This is a past conference. To view the forthcoming conference in this series please visit Current Conference

Based on the enormous success of WCBF's Six Sigma event series to date, it is expected that this will be the largest senior-level conference to focus on Six Sigma implementation within Sales & Marketing. Nowhere else will you find such an exceptional array of speakers and organizations willing to share their experience with you.

Pick One. If you plan on attending just one Six Sigma in Sales & Marketing conference in 2004, then this is the one to select. WCBF currently averages over 200+ senior-level attendees at its 2004 Six Sigma Conferences. This is the highest number of senior-level attendees per a Six Sigma niche focussed conference than any other organization.

NEW

Six Sigma / Operations Executives and Sales / Marketing Executives from the same company receive a 15% discount. See Prices and Discounts below for more details

Listed below are some of the notable speakers:-

CONFERENCE CHAIR:

Kiva Allgood

Senior Director, Global Product Planning

MOTOROLA INC.

KEYNOTE ADDRESS:

Gayle J. Gibson

Six Sigma Champion

DUPONT ELECTRONIC & COMMUNICATION TECHNOLOGIES

EXPERT SPEAKERS INCLUDE:

Jim Dickie

Partner, CSO INSIGHTS

Contributing Editor, CRM MAGAZINE

Sam Decker

Senior Manager, Consumer Marketing Programs & Segmentation

DELL INC.

Allen Crane

Senior Manager, Consumer Care and Tech Support Strategy

DELL INC.

Harry W. Kenworthy

Vice President, Manufacturing and Executive Six Sigma Champion

ROGERS CORPORATION

Rick Reynolds

Master Black Belt & Principal Account Manager

BREAKTHROUGH MANAGEMENT GROUP INC.

Sheila Mello

Managing Partner and Principal

PRODUCT DEVELOPMENT CONSULTING INC.

Tracy Kiser

Marketing Project Leader

CUMMINS INC. ENGINE BUSINESS UNIT

Ginger Lirette

Black Belt, Customer Technical Support Manager

CUMMINS INC. ENGINE BUSINESS UNIT

Michael J. Webb

President

SALES PERFORMANCE CONSULTANTS INC.

Mike Pestorius

Master Black Belt, Ethicon World Wide Director for Process Excellence

ETHICON INC.

Mike Pecoraro

Founding Partner

LEAP TECHNOLOGIES INC.

Pamela Roach

CEO

BREAKTHROUGH MARKETING TECHNOLOGY LLC.

Jamie Baker

Master Black Belt – Demand Generation

VISTAKON (A division of Johnson & Johnson Vision Care, Inc.)

Jesse Peplinski

Master Black Belt & VP - Technology & Development

STATISTICAL DESIGN INSTITUTE

Hayden "Chip" Leon

Corporate Director, Corporate Initiatives Group

Master Black Belt, Worldwide Brand Marketing

MOTOROLA, INC.

Dino Hernandez

Director of Sales & Marketing

SIX SIGMA BREAKTHROUGH TECHNOLOGIES

Ron Sullivan

BREAKTHROUGH MARKETING TECHNOLOGY LLC.

Key Speakers

This conference has been carefully researched to gather together many of the Six Sigma Deployment Leaders and Marketing & Sales experts to address how Six Sigma methodology can be successfully transferred to this business area.

Applying the methodology to projects within Sales & Marketing enables organizations to benefit from sustained improvements in productivity, customer satisfaction and loyalty whilst reducing costs and increasing revenue and profit.

The conference will take place over 2 days on 22nd – 23rd September 2004, with four pre conference workshops that can be booked separately, taking place on the 21st September.

This forum brings together an outstanding panel of expert speakers under one roof supported by a broad range of engaging case studies.

These have been specifically chosen to reflect different vertical markets that are currently applying Six Sigma within Sales & Marketing.

Only burning issues highlighted during our research will be addressed at this conference.
Topics include:

- Demystifying the Six Sigma challenge for Sales & Marketing
- Understanding and measuring customer needs
- Making Six Sigma tangible in a transactional environment
- The application of Lean and DFSS methodologies to Sales & Marketing.

In addition, delegates will of course hear many examples of Six Sigma projects that are aimed at Sales & Marketing operations.

All this and more! See below for the full program details and the separately bookable workshops from Six Sigma leaders giving you all the practical help you need to make your initiative a success.

Places are strictly limited and all those involved in Quality and Process Improvement are encouraged to reserve their places early.
For more information and to secure your place at this important and unique event call TOLL FREE on (1) 800 959 6549 or (1) 312 466 5774 or register on line.

Agenda and Speakers

Workshops & Special Events

Networking Opportunities

Successfully Implementing Six Sigma in Sales & Marketing will bring together senior-level quality and process improvement professionals from a broad range of organizations.

These key experts will gather to discuss best practice in such areas as; Demystifying the Six Sigma Challenge for Sales & Marketing, Understanding and Measuring Customer Needs, Making Six Sigma Tangible in a Transactional Environment, The Application of Lean and DFSS Methodologies to Sales & Marketing, Sponsorship Buy-in, Culture Change etc. etc.

One of the key benefits of attending this conference is the networking opportunities you will find.

Organizations wishing to take further advantage of these opportunities should contact Vijay Bajaj of WCBF about taking an exhibition booth or sponsoring one of the lunches, breaks or evening receptions.

E-mail : vijay.bajaj@wcbf.com

Who Should Attend

WCBF’s Six Sigma in Sales & Marketing has been extensively researched and specifically tailored to meet the requirements and interests of professionals working within this area.

You will profit from this conference if your area of expertise is in Marketing and / or Sales and you are on a journey towards process improvement.

Equally you will benefit if you are a Six Sigma / Quality Manager seeking examples of where to apply processes to Marketing & Sales. Or, you are a Master Black Belt / Black Belt with Marketing and / or Sales experience.

Specific job titles have been listed below.

Commercial Director

Chief Commercial Officer

Commercial Manager

Corporate Marketing and Communications Director

Marketing Director

Chief Marketing Officer

VP of Marketing

Marketing Manager

Sales Director

Chief Sales Officer

VP of Sales

Sales Manager

Head of Sales & Marketing

Director of Quality / Continuous Improvement

Director of Operations

Director of Six Sigma

Business Process Improvement Champion

Productivity Manager

Head of CRM

Deployment Leader / Champion

Master Black Belt

Black Belt

Green Belt

Prices, Discounts and Key Terms

Prices

	FULL PRICE	EARLY BIRD DISCOUNT PRICE
Conference only	$1695	$1525.50
Conference & 1 Workshop (A, B, C or D )	$2194	$1974.60
Conference & 2 Workshops (A, B, C or D)	$2693	$2423.70
Conference & 3 Workshops (A, B, C or D)	$3192	$2872.80
Half-day Workshop A, B, C or D)	$499	$449.10

Early Bird Discounts

Register before August 13, 2004 and get 10% off the registration fee. Only applicable to FULL PRICE delegates

Group Booking Discounts

WCBF understands the value of team knowledge sharing.

NEW
Six Sigma / Operations Executives and Sales / Marketing Executives from the same company receive a 15% discount from the above price list.

Group bookings from the same company will receive the following discounts from the above price list
3+ receive a 15% discount
5+ receive a 20% discount
7+ receive a 25% discount
10+ receive a 30% discount

Only applicable to FULL PRICE delegates e.g. early bird and other discounts are not applicable.

Discounts Calculation

When booking on-line both "Early Bird" and "Group Booking" discounts will be calculated once the Registration Form is received by WCBF. You will be telephoned to confirm the final pricing, before any monies are taken from your Credit Card

IF YOU ARE BOOKING BY FAX OR POST, PLEASE PHOTOCOPY THE REGISTRATION FORM FOR ADDITIONAL DELEGATES.

Payment Terms and Conditions

Payment includes refreshments, lunches, a detailed conference workbook with presentations, and all meeting materials. For us to make sure that we can provide you with the best service, please arrange for payment to arrive 10 days prior to the conference. For less than 10 days prior to the event, a credit card payment will be requested.

Cancellation

In today’s fast-moving world, we all have to respond to last-minute changes in our business plans. If you have to cancel your registration, we can offer you a number of options to choose from:

• You can send a substitute colleague in your place
• You will be charged a Service Charge fee dependent on the following cancellation time frames before the event.

a) If you cancel prior to 30 working days before the event, you will be charged a Service Charge Fee of 20% of the registration fee.
b) If you cancel less than 30 working days, but prior to 10 working days before the event, you will be charged a Service Charge Fee of 50% of the registration fee.

If you have already paid, the appropriate deduction will be made, and the balance refunded. If you have not already paid, an immediate payment of the Service Charge Fee would be required.

PLEASE CONFIRM YOUR CANCELLATION IN WRITING
We regret that we cannot accept cancellations that are received less than 10 working days before the event.

Exhibitors and Sponsors Cancellation Policy
WCBF cannot accept cancellations from exhibitors and sponsors.

Changes to the program
WCBF reserves the right to make changes to any aspect of the program, agenda, speakers, dates and venue location and can also cancel events if enrolment criteria are not met, or when conditions beyond its control prevail. Every effort will be made to contact each delegate if the event is cancelled. If an event is not held for any reason, WCBF’s liability is limited to the refund of the registration fee only.

Protection of your data
Personal data is gathered in accordance with the Data Protection Act 1998.Your details may be passed to other companies who wish to communicate with you offers related to your business activities. If you do not wish to receive these offers, please write to WCBF Customer Service at the address above.

Travel and Accommodation

Venue

Hyatt Regency McCormick Place

2233 S. Martin L. King Dr.

Chicago, Illinois

60616-9985

Tel: 800-233-1234 or 312-567-1234

http://mccormickplace.hyatt.com

This most refined of Chicago luxury hotels is close to Soldier Field. See the Chicago Bears, US Cellular Field, the Chicago White Sox, Chicago Loop, Magnificent Mile, and Navy Pier. Access world-class shopping, theaters, museum campus, attractions and nightlife. It is situated 23 miles from O'Hare International Airport; 10 miles to Midway Airport.

Travel and Accommodation

Hotel and travel costs are not included in the registration fee. However, WCBF have negotiated reduced rate accommodation with the Hotel. Reduced rate cut off August 30, 2004. When booking please quote "WCBF Group".

Reservation requests received after August 30, 2004 will be accepted on a space available basis at the hotel's published rates.

Documentation, Tapes and CDs

The conference experience is unique, but we can still provide you with the documentation of the event you missed! Please visit the "Workbooks, Tapes, CDs" section on the left hand vertical menu on our website.

Sponsors & Partners


info@wcbf.com		copyright © WCBF INC. 2001